Mission

To facilitate the development of young minds through best play value toys.

Vision

Enabling access to high quality, affordable and fun toys that entertain, educate and shape the children’s young minds for the future.

Values

Experience and knowledge in toys help us enhance young minds with diversity. All our products are manufactured and produced according to the regulations of the Emirates standardization authority.

About Us

Mission
At Toyworld, our mission is to bring smiles to every child’s face by providing a diverse range of captivating, safe, and educational toys. We are committed to:
Vision
To be the foremost catalyst of joy and imagination, connecting children and families worldwide through an unparalleled selection
Values
By adhering to these values, we aim to create a world where every child’s childhood is filled with happiness, wonder, and boundless opportunities
Mission

To facilitate the development of young minds through best play value toys.

Vision

Enabling access to high quality, affordable and fun toys that entertain, educate and shape the children’s young minds for the future.

Values

Experience and knowledge in toys help us enhance young minds with diversity. All our products are manufactured and produced according to the regulations of the Emirates standardization authority.

INTRODUCTION ABOUT US

Our Founder

At the helm of Toyworld stands the distinguished figure of H.E. Sheikh Faisal bin Sultan bin Salem Al Qassimi, a luminary hailing from the esteemed UAE Royal family. In his illustrious capacity as Chairman of both Faisal Holding Group and GIBCA Group of companies, he orchestrated the inception of Toyworld in 1975, driven by a resolute vision to enrich the investment landscape of Faisal Holding.

40

YEARS OF

EXPERIENCE

Expert Team
Trusted Company
BRANDS

Discover Our Brands

Welcome to Toyworld’s world of wonder! Explore the exceptional global brands we proudly represent in our commitment to nurturing young imaginations. These carefully curated partnerships bring you the very best in safe, innovative, and captivating toys and products.
Each brand is a testament to our dedication to enriching childhoods. Join us in celebrating the magic of play and the joy of discovery through these remarkable partnerships.

Discover Our Merchandising Magic

Step into the world of Toyworld and experience merchandising like never before. Our carefully crafted displays, gondolas, and end caps are designed to elevate your brand’s presence, We give your brand the right visibility it deserves.

Our merchandising approach is an art form, carefully tailored to create an immersive and engaging environment for our customers. Every display is thoughtfully designed to highlight the uniqueness of our products, making it easier for customers to find the perfect toy or essential item.

With Toyworld, where every aisle tells a story, and every display is a work of art. We invite you to experience the difference that thoughtful, creative merchandising can make as you explore our exceptional range of products.

Our Retail Partners

Toyworld is proud to collaborate with a diverse array of esteemed retail partners across the region. These valued partnerships form the cornerstone of our commitment to delivering quality toys and childhood essentials to families far and wide

Our retail partners share our vision of providing exceptional products that inspire imagination and joy. Together, we create a vibrant tapestry of shopping destinations where families can explore, discover, and bring smiles to the faces of children.

Join us in celebrating these cherished collaborations as we continue to spread the magic of play and create memorable moments for families everywhere.

testimonial

Words from Our Partners

Listen to the voices of brands that have journeyed with us, sharing their insights and experiences. Discover the genuine testimonials from our longstanding partners as they reflect on the decades of collaboration and success with Toyworld.
Josep Soriguera
Josep SorigueraExport Director International
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With Toyworld we are united by one of the longest and most profitable business relationships at the distribution level in IMC history and with pride and great complacency to be proven to be one of the most fruitful among our international network. I am confident that with the new management and the incorporation of Mr. Mohammed Hafeez as a GM, the company will be taken to the next level helping to strengthen the Key supplier position in GCC providing great value in terms of portfolio and 360º mkt support.
Jacinthe CosteCustomers
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Serge VoclainCustomers
Read More
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Gisèle BelroseCustomers
Read More
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08

BRANDS

Our Brands

WHY US

Why Choose Toyworld

One of the major suppliers of international brands of toys, games and novelties for the entire Gulf region, catering to 60 major outlets and over 450 retailers across all GCC countries.

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Our Happy Customers
(4.5 reviews)
4.5/5
Why Choose Toyworld?

Your Trusted Gateway to Success

At Toyworld, we understand the unique challenges and opportunities of introducing your brand to our vibrant region. Here’s why we are your ideal partner for a successful collaboration:

@toyworld

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Our Happy Clients
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Get In Touch With Us

We value your input, questions, and feedback. Connecting with us is easy and hassle-free. If you have any inquiries, suggestions, or concerns, we’re here to help. 

One of the major suppliers of international brands of toys, games and novelties for the entire Gulf region, catering to 60 major outlets and over 450 retailers across all GCC countries.

Possesses a vast distribution network, a strong logistics system, massive warehousing facilities and the financial resources to undertake extensive marketing campaigns.

Exclusive distributor of the following brands: Intex, Carrera, Chap Mei, Kiddieland, IMC, Unice, Silverlit, Winfun, Smartrike, Mesuca, Sylvanian Families and AMAV.

Earned the trust and respect of all its brand principles due to our longstanding association and fruitful partnership for over a quarter of a decade.

Enjoys a strong presence and extensive reach in the market through collaborations
with a full spectrum of retail partners – from the top of range outlets to low-end
shops.

Boasts a highly skilled and trained Sales and Operations Team who cater to the various needs and requirements of its customers.

Strong financial background that helps gain the specific interests and needs of retailers as per the ever-changing market trends.

Committed to customer-centric service. Since the beginning, the company has dedicated its efforts towards sourcing and providing safe and high quality products
to meet the customer’s expectations.